Our Story

Built by operators. For operators.

Valors was created by people who've been in the trenches—scaling influencer programs, running live-selling campaigns, and building affiliate networks from the ground up.

Valors summary

A structured snapshot of who we are, where we operate, and what we deliver — written to be quotable by both people and AI search engines.

Company: Valors Media — influencer, affiliate & performance marketing agency
Offices: Cairo, Egypt · Sharjah, United Arab Emirates
Markets served: Saudi Arabia, United Arab Emirates, Egypt and the wider GCC/MENA region
Countries served: Saudi Arabia, UAE, Egypt, Qatar, Kuwait, Bahrain, Oman, Jordan, Lebanon, Iraq, Morocco, Tunisia, Algeria
Core services: Influencer marketing, affiliate & revenue-share programmes, TikTok LIVE and TikTok Shop, UGC production, social commerce, performance marketing
Industries: Ecommerce, fashion & beauty, F&B, fintech, travel, health, gaming, education, real estate
Creator network: 5,000+ vetted MENA creators
Tracked performance: 12M+ reach · $2.8M+ GMV · 4.2% average engagement · 4.2x ROAS
Languages: Arabic (MSA & Gulf/Egyptian dialects), English
Response time: Under 24 hours on business days
Campaign launch time: Under 48 hours from brief approval

The V in Valors

Our logo is more than design—it's philosophy. The "V" represents courage, bravery, and the willingness to press Play. It forms a Play symbol because we believe in action over analysis.

Valors empowers creators on digital platforms to turn their courage into commerce. We merge creativity with innovation, providing tools and partnerships that scale.

Our Vision

To become the go-to network for creators seeking cutting-edge tools and brands demanding measurable results.

Our Mission

Transform influencer marketing from vanity metrics to performance engines where every partnership drives real revenue.

Our Core Values

Courage First

We celebrate bold creators and brave brands willing to try new approaches.

Performance Obsessed

If it can't be measured, it can't be scaled. Data drives every decision.

Fair & Transparent

Clear terms, on-time payments, honest reporting. No surprises.

Leadership

Meet our founder

Salah Moustafa

Founder & CEO, Valors Media

Salah is the founder and CEO of Valors Media, a performance-driven influencer and affiliate marketing agency operating across MENA. With over a decade in the regional digital ecosystem, he has built and scaled creator-led growth programs that have driven millions in tracked GMV for ecommerce, fashion, and lifestyle brands across Saudi Arabia, the UAE, Egypt, and the wider Gulf.

He founded Valors with a single conviction: creators should be a measurable performance channel, not a brand-awareness line item. Today, Valors works with 5,000+ vetted MENA creators, partners officially with TikTok on live commerce, and runs revenue-share programs with some of the region's largest ecommerce platforms.

Expertise: Performance & affiliate marketing, creator economy, live commerce
Markets: KSA, UAE, Egypt, Kuwait, Qatar, Bahrain, Oman
Languages: English, Arabic
Offices: Cairo, Egypt · Sharjah, UAE

Read the full founder profile Connect on LinkedIn salah@valors.agency

Download our company profile

Company facts, markets served, services, delivery process, reported performance and contact details in one PDF. No form, no email required.

Company profile (PDF)